About Home Clean Heroes
Home Clean Heroes is a fresh take on the house cleaning industry, setting the new standard for excellent home cleaning service while putting a strong emphasis on giving back. Through our Heroes First program, Home Clean Heroes is uniquely positioned as the only house cleaning franchise that gives back to local first responders in the communities served.
Headquartered in Virginia Beach, VA, Home Clean Heroes is a franchise organization currently operating in 11 locations across 7 states. In fact, we were named a top New & Emerging Franchise by Entrepreneur magazine in 2022! We invite you to dig into our franchise opportunity, to learn more about what makes us super, and we encourage you to explore our team to get to know us further.
Home Clean Heroes is part of the Buzz Franchise Brands franchise family. Founded in 2012, Buzz Franchise Brands is focused on building companies that get people talking. The organization’s first brand, Mosquito Joe, was sold to Neighborly in late 2018 after growing to almost 300 locations. Buzz Franchise Brands currently operates a pool cleaning and maintenance company, Pool Scouts, and a swim school concept, British Swim School.
With Home Clean Heroes, you have the opportunity to join a residential cleaning brand without using the dated maid service. We’ve infused some much needed professionalism and fresh ideas into the cleaning industry. This franchise opportunity allows you to share a solution for busy homeowners in need of more time with friends and family. Home Clean Heroes has saved thousands of households from cleaning, and we look forward to growing that number exponentially as we expand this cleaning service franchise across the country! That’s why, we want you to be a Hero, not a maid.
When you partner with Home Clean Heroes, you’re partnering with a team of passionate, experienced franchise industry professionals, ready to empower you to be the leading cleaning service provider in your area. Call us at today 844-949-4376 or request more information to learn more about the Home Clean Heroes franchise opportunity. We’d love to put a shine on your dreams of business ownership!
Our Team of Heroes
Joe Delatte
Brand President and COO aka The Flash
Joe has pretty much seen it all. He is former owner and operator of his own home services franchise and has years of experience in product development, marketing, sales, customer service and strategic planning. He is a native of New Orleans but grew up in Illinois and has been a Virginia resident for 30 years. Joe knows first-hand the challenges and the rewards of operating your own franchise, meeting customer expectations, hiring and developing employees and managing to your bottom line. When not time-travelling, Joe can be found on the waters of the Chesapeake Bay fishing, as well as spending time with his wife, children and grandchildren.
Kathy Turley
Director of Marketing aka Mrs. Incredible
Kathy spent over 20 years in the hospitality industry, where she learned, above all, to be flexible. Whether driving new customer acquisition or keeping her eye on the customer experience as a facilitator for retention, she knows that exceeding customer expectations is key. Kathy graduated with a degree in business from Elon University in NC, but has called the Northern Virginia/Maryland area home for most of her life. When not enjoying the beach or the water, she and her husband can be found on the sidelines of their children’s sporting events or hosting a gathering for family and friends at their immaculately clean home.
Brittany Potter
Franchise Business Coach aka Supergirl
Brittany, our franchise business coach, truly lives up to her hero name, she’s super in every way! Brittany has direct field experience from years of training our cleaning technicians and handling the day to day operations, making her well-aware of what it takes to keep employees happy and motivated to bring excellent services to customers. She does a fantastic job supporting our franchisees and helping them tackle the ins and outs of managing their business and providing customers with perfectly clean homes. She also lives in a house full of boys, giving first hand knowledge of the value of defending her customer’s free time from a messy home.
Madison Burkhouse
Marketing Assistant aka Spider-Girl
Madison is a Chesapeake native, having recently graduated from Old Dominion University with a Bachelor’s Degree in Business Administration and a Marketing Concentration. While she has a wide “net” of marketing skills, she excels at content development and writing. When not using her agile writing skills to catch a web of new customers for Home Clean Heroes, Madison enjoys traveling, going to concerts, reading, and playing Nintendo Switch.
Austin James
Director of Franchise Development aka Robin
Austin James is the perfect (franchising) sidekick. He was born and raised in Norfolk, VA and is a proud alum of James Madison University. Austin started his career with Buzz Franchise Brands and has held prior positions on both the operations and finance side of the business. Now, as a Director of Franchise Development, Austin enjoys getting to know prospective franchise owners and helping guide them through the discovery process. In his free time, he enjoys going to the beach, biking, and boating. He is also a foodie and enjoys cooking new cuisines and tasting different craft beers. Austin lives with his girlfriend Amanda and their Goldendoodle Kylo.
Rita Iglesias
Director of Franchise Development aka Wonder Woman
Rita is part of our super-powered franchise development team. In 2010, Rita had the opportunity to transition from Tourism to Franchising by joining an emerging health food franchise and quickly fell in love with the industry. Working with hopeful entrepreneurs became more than an interest—it became a passion. Guiding someone through the journey to business ownership is extremely rewarding and just one of the many reasons she enjoys Franchise Development as much as she does! Rita currently lives in Central Florida with her husband, Christian, and their loyal “delivery man guard dog,” Louie. She is a major bibliophile with a yearly goal of 75-100 books. She also loves traveling, live music, paddle boarding, and hosting themed dinner nights with family and friends during her free time.
Bridget Rawls
Vice President of Digital Marketing aka Captain Marvel
Bridget has spent her entire career in the digital space. Originally from Atlanta, she graduated from The University of Georgia (go dawgs!) with a degree in advertising. Starting out at a franchise company that focused on consumer goods, she was able to work across multiple aspects of marketing including brand development, social media and e-commerce. Bridget then took her passion for digital and project management to an Atlanta-based digital marketing agency, where she oversaw several multi-faceted website, design and digital projects. Bridget’s real calling came in October 2016 when she joined Buzz Franchise Brands, where she is able to grime-fight for our franchisees and stretch her powers across multiple brands. When Bridget is not digging into analytics, supporting our franchisees’ digital growth or developing the digital department, you can find her riding her bike, hitting the beach or enjoying a nice glass of wine.
Tiffany Frazier
Digital Marketing Manager aka Catwoman
Tiffany has called Virginia her home for most of her life. She grew up in Chesapeake, spent her college years in the mountain town of Harrisonburg (go Dukes!), and now resides in Norfolk. While beginning her career in advertising for travel and tourism clients, it wasn’t long until Tiffany realized her superpowers were meant for supporting grime-fighting franchisees. This cat has the sleek digital skills to battle even the messiest of search engine optimization issues that arise. When not fighting digital marketing crime, she enjoys spending her free time traveling to new places or rollerblading at the boardwalk in Virginia Beach.
Chip Hall
Direct Mail Program Director aka Captain America
Chip, aka, Captain America (he’s lived in 8 states and visited 47 of the 50 states in the USA), brings his passion for service excellence to Buzz Franchise Brands after a career in the music and video distribution business. Chip developed his skills in logistics and operations as vice president of merchandising for a regional retailer in Atlanta, GA and two different distributors in the mid-Atlantic region whose efforts supported the military resale systems. His experience has prepared him to deliver world-class support as the direct mail program manager for the network of franchisees in the Buzz Franchise Brands family. Chip is a father of two sons, a 25 year “native” of Virginia Beach, a weekend golfer and a volunteer in a local mentoring program where he feeds his desire to help others reach their goals.
Chandler Worrell
Chandler graduated from Old Dominion University with a degree in Business Admin/Marketing. Ever since joining the team, Chandler has been instrumental in the success of the direct mail program. This Scarlet Witch has unparalleled mastery of magic when it comes to the various spreadsheets, scheduling, and processes that make up the different moving parts of the direct mail program. When not using her mystic forces to help franchise owners find success through the direct mail program, Chandler enjoys going to the beach, breweries, and music festivals.
