Joe Delatte, Brand President and COO aka The Flash
Joe has pretty much seen it all. He is former owner and operator of his own home services franchise and has years of experience in product development, marketing, sales, customer service and strategic planning. He is a native of New Orleans but grew up in Illinois and has been a Virginia resident for 30 years. Joe knows first-hand the challenges and the rewards of operating your own franchise, meeting customer expectations, hiring and developing employees and managing to your bottom line. When not time-travelling, Joe can be found on the waters of the Chesapeake Bay fishing, as well as spending time with his wife, children and grandchildren.